branding

Why you need a digital Marketing virtual assistant in 2023

In today’s digital age, businesses need to have a strong online presence to succeed. Whether you’re a small business owner or part of a large corporation, digital marketing is an essential tool for reaching potential customers and growing your brand. However, managing digital marketing can be a daunting task, especially if you’re already juggling multiple …

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How to start a 100 billion-dollar worth activewear brand in 2022

How to start a 100 billion-dollar worth activewear brand in 2022

Yes, you should get a piece of this $1.5 trillion-dollar global wellness market. Data shows that consumers are spending on their appearance and they want to spend more. Let’s assume you’re a working mother with years of nurtured interest in an active lifestyle. Now, you desire to launch an activewear business. One that would gain …

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Women’s beauty brands trend guide for beauty entrepreneurs in 2022

Women’s beauty brands trend guide for beauty entrepreneurs in 2022

Are you a beauty entrepreneur searching for the current trends in your industry? Great, you are at the right place. Join us today as we point out a few things some notable beauty brands are doing to gain relevance in the industry. In case you are asking yourself why you should bother with trends, here …

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what is a brand

What is a Brand

“A brand is much more than a logo” This is the definition of a brand According to the American Marketing Association. A brand is a name, term, design, symbol or any feature that identifies one’s seller’s good or service as distinct from those of other sellers. A business owner (entrepreneur) that runs an online business which provide services …

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